About Us

We Help Businesses Use AI With Confidence, Not Confusion

There is a gap between what artificial intelligence can technically do and how a business owner can actually put it to use. Closing that gap — with real strategy, plain language, and hands-on support — is the entire reason AI Business Consultants LLC exists.

Our Story

Two Different Paths, One Shared Belief

AI Business Consultants LLC was built by two people who came to the same conclusion from opposite directions: AI is only useful to a business when someone translates it into plain, practical action.

Melanie Scherfer Lobel spent her career on the operational side of business — corporate production management at Weyerhaeuser, high-performance sales at Polaroid, and more than 17 years building and running her own luxury landscape design company. That combination gave her a grounded, no-nonsense view of what actually moves a business forward: clear systems, strong client relationships, and disciplined execution. When she started exploring AI tools for her own business, she noticed the same pattern over and over — the technology worked, but almost nobody was explaining it in a way a business owner could act on.

Diego Nicholas came at the same problem from the education and sales side. As an AI educator and consultant, he spent his time watching individuals and teams get overwhelmed by AI not because the tools were too hard, but because no one had broken them down into steps tied to a real business outcome — more productive workflows, stronger sales systems, better decision-making. He kept seeing the same gap Melanie saw, just from a different seat.

That shared observation is why AI Business Consultants exists. We are not software developers selling a platform, and we are not a generic marketing agency bolting "AI" onto a pitch deck. We are consultants and educators first — people who sit down with a business, understand how it actually runs, and then recommend and implement the AI tools that will move the needle, with training built in so your team can run it long after we've handed over the keys.

Our Approach

Strategy Before Software

These are not slogans — they're the filters we run every recommendation through before it ever reaches your business.

Business First, Always

We start with your goals, your customers, and how your business actually operates. The AI tools come second, chosen to fit that reality — never the other way around.

Simple, Human Guidance

No jargon, no unnecessary complexity. If we can't explain a recommendation in plain language, we haven't done our job yet.

Customized Recommendations

Your business isn't a template, so our recommendations aren't either. Every strategy is built around your specific goals, team, and customers.

Practical Implementation

A strategy on paper doesn't move a business forward. We stay hands-on through implementation so the systems actually get built and used.

Training for Your Whole Team

We don't just hand you a tool and leave. Owners and employees both get practical training, so the AI keeps working long after we're gone.

Measured by Real Value

Time saved, faster follow-up, stronger customer experiences, more consistent revenue — success is judged by outcomes your business can feel, not by how much "AI" gets used.

The Team

The People Behind the Strategy

AI Business Consultants is run by two people, not a call center or a subcontracted team. When you work with us, you work directly with Melanie and Diego.

Melanie Scherfer Lobel

Melanie Scherfer Lobel

Cofounder · AI Business Consultant

"Business owners don't need to become AI experts. They need someone in their corner who already is."

Melanie Scherfer Lobel is a cofounder and AI Business Consultant at AI Business Consultants LLC. A graduate of Rochester Institute of Technology, her professional experience includes corporate production management at Weyerhaeuser, high performance sales at Polaroid Corporation, and more than 17 years building and operating a luxury landscape design business. She brings operational discipline, entrepreneurial experience, client relationship expertise, and a deeply human approach to AI adoption. Today, she focuses on helping business owners apply that same operational discipline to how they bring AI into their day-to-day work.

Diego Nicholas

Diego Nicholas

Cofounder · AI Business Consultant

"The technology isn't the hard part. Making it make sense for your business is."

Diego Nicholas is a cofounder, AI educator, business consultant, entrepreneur, and sales professional dedicated to making artificial intelligence practical and understandable. He specializes in helping individuals and organizations use AI to improve productivity, streamline workflows, strengthen decision making, enhance sales systems, and create new business opportunities without unnecessary technical complexity. He built his teaching approach around one rule: if a client can't apply it the same week, it isn't ready to teach yet.

Next Step

Let's Find the Right Starting Point for Your Business

You don't need to know exactly what you want yet — that's what the strategy session is for. Bring your business as it is today, and we'll help you find where AI can make the biggest difference first.

Schedule Your AI Strategy Session

One conversation is usually enough to know where to start.

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